The feds (aka the USDA and FDA) have respectfully declined to define “natural” except for a very narrow class of products. And so Dean Foods will fill that void with their own: natural Dean products will be those “produced without added hormones, artificial sweeteners, artificial colors, flavors, preservatives or high fructose corn syrup.” Well, that’s reassuring.
Dean’s new “natural” yogurts and milk can — and will — come from dairy cows that have eaten pesticide laden feed such as corn and soy, antibiotics, pig and chicken byproducts, and sewage sludge. The only bad boy from the list of conventional animal feed that Dean has prohibited is hormones. So what’s a little sewage sludge and pesticide residue going to do to your kid anyhow?
So, all of you shoppers - be aware that Organic is highly regulated and very specific... truly a 'natural' product. But somthing labled just 'natural' can and is likly *not* what you think it should be.
From a comment another gem sprang out:
Dean Foods had quietly switched their "Silk" soy milk from "organic" to "natural", substituting conventional soy beans for what had previously been organic soy beans,... with no fanfare and no decrease in price. "Don't mind the pesticides bait-and-switch, folks, just look at the pretty wind turbine."